Archive for Customer Retention

Lead with the Truth

Lead with the Truth Executives: What’s the most important thing you can do as the leader of your company? Speak truth,

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Why Customers Pay Attention to You

Why Customers Pay Attention to You Do you know why your customers pay attention to you? Do you REALLY know why? There

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What’s More Important in Sales: Transaction or Trust?

What’s More Important in Sales: Transaction or Trust? What’s more important in sales? The transaction or customer trust? How you

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The Fastest Way to Build Customer Trust

The Fastest Way to Build Customer Trust When your prospects trust you, sales flow smoothly. If they don’t, you haven’t

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Customers for Life: Become Part of Their Identity

Customers for Life: Become Part of Their Identity Repeat customers are the lifeblood of every business, and the best way

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Why Complaining Customers Don’t Lie

Why Complaining Customers Don’t Lie “Buyers are liars.” You’ve heard it and experienced it. Why is this true? Because you

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The Stupid Business Mistake That Destroys Sales

The Stupid Business Mistake That Destroys Sales Well-meaning companies often squander the opportunity to delight a customer and cement the

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Make More Profits, Even Under Sales Pressure

Make More Profits, Even Under Sales Pressure When salespeople feel competitive or market pressure — often showing up as order

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When Sales Go Wrong: What to Do When You Can’t Keep Your Commitment

When Sales Go Wrong: What to Do When You Can’t Keep Your Commitment Have you ever had a customer situation

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Decrease Your Discounts: Six Ways to Make More Margin

Decrease Your Discounts: Six Ways to Make More Margin Many salespeople believe that they must discount to get the deal.

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